There's a moment every parent knows: your child discovers a product exists, and suddenly your entire evening revolves around whether you should buy it. This time it's strawberry toothpaste. Not the regular stuff you've got under the sink—this is the *good* kind, apparently. You sigh, open a tab, and start reading.

See it, Dad? →
Kid
Dad, can we get Tom's of Maine strawberry toothpaste? It's natural and it tastes good and everyone at school has it basically.
Dad
We have toothpaste at home. Regular toothpaste. It cleans teeth.
Kid
But this one is *strawberry*. And it doesn't have all the weird chemicals. Please?
Dad
Let me look into this. Fair warning: I'm about to spend fifteen minutes reading reviews while you watch me squint at my phone.

What Is It?

Tom's of Maine Kids Strawberry is a natural toothpaste designed for children who've decided that regular fluoride paste is beneath them. It's got fluoride to actually protect teeth, but skips the dyes and artificial flavors. Your kid gets to feel virtuous about brushing, and you get to feel virtuous about what they're brushing with.

What Does the Internet Think?

This thing has 4.6 stars across nearly 19,000 reviews. That's not a fluke—that's people who bought it, used it, and came back to say it's solid. Parents consistently mention their kids actually *want* to brush when this is in rotation, which is worth something approximating its weight in gold. ★★★★½ across 19,000 reviews.

✅ Yes.
★★★★½ 4.6 stars  ·  19,000 reviews

Yeah, buy it. It's got the reviews, the rating, and most importantly: your kid will actually use it without negotiation. Will it change your life? No. But it'll change your bedtime routine from a battle to a slightly less exhausting conversation. Sometimes that's the best product review there is.

Check Price on Amazon →

💡 We Have Something Like That At Home

Store-Brand Kids Fluoride Toothpaste
Basically does the same job at half the price, but your kid will make their feelings known about the artificial berry flavor.
See more like this on Amazon →