We Have That is a children’s world magazine. It explores the objects, experiences, and ideas that make up childhood.
We are not a shopping guide. We are not a review site. We do not rank, compare, or recommend products for purchase. We look at the things children encounter — the stuffed animal, the bicycle, the school lunchbox, the LEGO brick, the cardboard box — and ask: what is this thing? Where did it come from? Why does it matter?
Every object in childhood is a thread. Pull it, and you find history, psychology, design, economics, and the quiet drama of growing up. The teddy bear leads to Theodore Roosevelt. The Squishmallow leads to the neuroscience of touch. The school bus stop leads to the lost art of waiting.
We are interested in the gap between what an object is sold as and what it becomes. The toy that fails. The box that is loved more than its contents. The lovey that cannot be replaced. The things parents buy and regret. The things children cherish that cost nothing.
This magazine is for parents who want to think about childhood, not just manage it. For people who remember their own childhood objects and wonder what they meant. For anyone who has ever picked up a stuffed animal and felt something they couldn’t explain.
We Have That was founded on the belief that childhood is worth taking seriously — not solemnly, but seriously. The objects of childhood are the props of becoming. They deserve attention.