Yeti vs RTIC/Ozark Trail coolers: Yeti's premium isn't worth it

Yeti was first with rotomolded coolers, but the tech isn’t proprietary anymore. Companies like Pelican, RTIC, and Ozark Trail make the same double-wall foam insulation and bear-proof latches for half the price. An RTIC holds ice just as long as a Yeti — the only difference is the logo and a hundred bucks in your pocket.